L’Oréal Paris – Wake up your beauty dream

L'Oréal Paris

We came up with the the concept, the main visuals and PLV for L’Oréal Paris’s “Wake Up Your Beauty Dreams” campaign.

We also created, in association with DI, an online contest where people could win a beauty dream >> Since it was almost mother’s day, we decided that it would be a gift from a daughter to her mother !

Have a look at the video below to discover how she lived her beauty dream day.

 

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