Etam Paris – Shop Opening

The opening of several new shops for Etam Paris

We created a really special fitting room where custumors could reveal their French Liberté >> The idea was to provide them with a place to express themselves and reveal their inner self in a fun way: The fitting room divulged the customers’ shadow.

To make sure the concept of “French Liberté” was spread, we organized a contest on social media. Our two famous Belgian bloggers Minouderie and Audrey Costy were invited to the event and were asked to select the winners.

On top of that we offered a special French Liberté cocktail, finger food and we also had a live DJ !